Students Annual contest
Half posters
In early 2008, Adi Japhet Fuchs told me that she is preparing a book for the 60th anniversary of the State describing household objects. She wanted to show a refugee next to a poster for “Paztox” designed by Shamir Brothers, having seen the poster at the “Farkash Gallery”. I knew the poster. It was entitled "Farewell to the fly and the mosquito” and showed an elegant housewife marching. It was the one created by Shamir for “Pazhim”.
I was shocked to see that only the lower half of the housewife's figure was shown on the copy at “Farkas”. I realized that what I was looking at was only half a poster. I convinced Adi to replace her half of a colourful poster with a Black / White ad showing the whole figure. In September 2012 I saw the poster in full at an exhibition of Ronny Douek's collection. It was then that I realised that the poster was composed of two sheets: The top sheet included the message and the top half of the woman and the bottom sheet the rest of the design.
The Catalogue of Gabriel and Maxim Shamir's collection at the Central Zionist Archives includes a puzzling poster. Title: “50 years to the death ” and under it a Portrait of Herzl below which appears an incorrect (incomplete?) Hebrew date "תרס"ד - כ' ת".
Yesterday, 21.1.11, the director of Kedem Auctions referred me to a web-site I did not know: The Palestine Poster Project Archives . I flipped through 4200 posters and found a poster titled "Benyamin Zeev Herzl” and under the title it had the message “Work will provide us with our bread, dignity and liberty”. At the bottom of the poster was the Hebrew date:
"מוז- תשי"ד" I realized that this was the missing half of the poster in the catalogue (placed next to each other). Now the title became: "50 years to the death of Benyamin Zeev Herzl " And the Hebrew date was now complete.
Shani from Shenkar combined the two halves into one complete poster.
Yoram Shamir 2011